Show Me the Money!!!


Who Gives?

Every year, a comprehensive study of charitable giving is  published by the Giving USA Foundation in a book called Giving USA. This is a very useful tool for anyone raising funds or giving to nonprofit organizations, and I highly recommend it.   

The book and report provide analysis and trends in giving over time, and is often considered the annual report on philanthropy. 
You can download the Executive Summary of the report at, or consider investing in the book.  

In 2010, $290.89 billion dollars were donated; of that, only 19% came from corporate and foundation grants. That is still a lot of money, but what about the 81% that comes from individuals?   Healthy organizations draw income from several sources, and individual giving is critical to a well-rounded development plan.

Often my clients are directed by board members to “go get grants” before a true assessment of their financial development plan is addressed. A healthy organization has a blend of revenue streams. Grants may be part of that, but an organization should rarely be funded primarily by grants. 

For more information on strategic development planning and expanding individual giving programs, join my mailing list, subscribe to my news feed, or contact me directly.  



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